A Google campus building.

If you'd put $1,000 into Google stock 20 years ago, here's what you'd have today

An ASU finance expert's research found that Google has been one of the most successful stocks of all time.

In this article published July 20, 2026, in Kiplinger:

GOOGL stock has been one of the best stocks of all time, according to research by Hendrik Bessembinder, a finance professor at the W. P. Carey School of Business at Arizona State University. Over its entire lifetime as a publicly traded company, Alphabet generated more than $1 trillion in lifetime wealth creation, which accounts for a stock's increase in market cap adjusted for cash flows in and out of the business and other factors.

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