Entrepreneurship

Clinical Assistant Professor Kathryn Eaton, shares her experiences of being a landlord in the Phoenix real estate market. This particular article deals with the confusion and uncertainty that can surround the pricing of property.

Many entrepreneurs (and large companies, too) suffer from the idea that if they just do something better than the competition, the universe will unfold as it should and radiant beams from heaven will shine on them. Associate Professor of Marketing Doug Olsen provides his readers with the reality of expectations as an entrepreneur.

Every year various periodicals make lists of the "best places to do business" based on criteria such as business costs, labor supply, regulatory environment, economic climate, growth prospects and quality of life. Arizona usually ranks in the middle of the pack. But, the criteria considered by the editors of these lists miss some important considerations.

Clinical Assistant Professor Kathryn Eaton, shares her experiences of being a landlord in the Phoenix real estate market. This particular article focuses on how to handle the unexpected with confidence and poise.

If there is one axiom in business, it is that every business owner wants to have an advantage over their competition regardless of the type of business they have. The question is always how to have a competitive advantage. The answer seems to be to present a better value proposition to the customer than the competition.