Innovation

Collaborative technology is continuing to evolve — fostering innovation, connecting experts and creating relationships, between companies and their customers. At the "Achieving Innovation through Collaboration" symposium, hosted by the Center for Advancing Business through Information Technology at the W. P. Carey School of Business, Knowledge@W. P. Carey talked to presenters about the most exciting developments on the horizon for collaboration.

A recent survey found that $20 billion is spent annually on market research, and yet 80 percent of new items fail, according to Bart Steiner, founder and CEO of Phoenix-based Bulbstorm.com. "Everyone has ideas, and everyone needs exposure and marketing feedback," Steiner said to a morning crowd at the "Achieving Innovation through Collaboration" symposium hosted recently by the Center for Advancing Business through Information Technology at the W. P. Carey School of Business. But market surveys are expensive, so where can innovators go for this vital input?

Increasingly companies are viewing technology not just as a way to get things done but also as a way to move forward. The Center for Advancing Business Through Information Technology’s annual symposium on April 24 and 25 will focus on the opportunities available through enhanced collaboration to re-engineer supply change processes, transform customer care management, and employ a social network for knowledge management. Center Director and Professor Julie Smith David discusses collaborative environments and the challenges businesses face as they try to implement them into their organizations.

Asim Roy, an information systems professor at the W. P. Carey School of Business, was on sabbatical at Stanford University in 1991 when several years of thinking about the operation of the brain and artificial systems inspired him to act. In a message to the leading Connectionist scholars, he threw down the gauntlet, challenging the prevailing school of thought and thereby the very foundations of the technologies behind smart machines and artificial intelligence.