Spring training season brought $418 million to state's economy in 2023

An ASU research study shows the Cactus League's impact on the Arizona economy.

Cactus League 2023 economic impact numbers surge in Arizona

An ASU study found that Cactus League visitors created 5,893 jobs, paying over $271 million in salaries this spring.

Historic National Customer Rage Survey

Record level of product and service problems incite surly customers to yell more and seek revenge for their hassles

As customer problems hit a record high, more people seek 'revenge'

The latest ASU 'customer rage' survey shows consumers are increasingly encountering problems.

Fruitful foibles

Revealing minor flaws helps leaders project authenticity, according to new research by information systems expert.

Seeking reviews from online buyers? Ask later

Research from an information systems expert shows patience is a virtue in online reviews.

Spring training returns to the Valley for another season

The 2018 season had a total economic impact of $644.2 million on the region, according to ASU researchers.

The Super Bowl doesn’t always produce super-sized revenues for local taxpayers

Research shows the 2015 Super Bowl in Phoenix had immediate and long-term effects on the state's economy.

Super Bowl LVII is set to bring in $600 million for Arizona, blowing away most of the previous hosts

Research from ASU and others reveals how much revenue cities can get for hosting America's biggest game.

The economic muscle of the Super Bowl can be seen in Phoenix

The region will see a 'significant benefit' in the long term, says an ASU economist.