New online operators have chance to enter Arizona sports betting market
An ASU marketing expert discusses the state's operator interest.
In this story published Jan. 19, 2024, on BetArizona.com:
With the reported numbers from October showing roughly a 10% jump in handle for the first five months of the fiscal year compared to the year prior, there's still appetite for wagering.
– Daniel McIntosh, associate teaching professor of marketing
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