Stuck on hold? The worst offenders include Apple, Amazon, airlines
Attention customer service: Quality care post-sale is crucial if you want our business in the future.
In this December 14, 2016, post on NBC News:
"When you put people on hold, you are essentially telling them they're not important and their business isn't important," said professor Mary Jo Bitner, executive director of the Center for Services Leadership at Arizona State University. "That's really aggravating to people, and it creates a negative impression that when they have the next opportunity to buy your product or service, they might think twice."
Learn more about the Edward M. Carson Chair in Service Marketing Mary Jo Bitner.
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