The price is right

Of course prices on everything have gone up since the Territorial Normal School (the precursor to ASU) was founded in 1885. But not everything moves at the same rate — or for the same reasons. Can you guess what the prices were then and now?

By Perri Collins
WPC Magazine Cover

How do retailers thrive in today's rapidly evolving marketplace? Faculty experts and on-the-ground alumni pros share their tips.
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