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The Super Bowl doesn’t always produce super-sized revenues for local taxpayers

Research shows the 2015 Super Bowl in Phoenix had immediate and long-term effects on the state's economy.

In this story published Feb. 11, 2023, in Forbes:

The 2015 Super Bowl made an estimated gross economic impact of $719.4 million on the Phoenix area. State and local governments pulled in over $26 million in additional taxes from hotel stays, car rentals, and the like related to Super Bowl XLIX. There were also short-term staffing upticks at hotels and bars, as well as the 'ripple effects' — long-term employment and financial growth tied to businesses that might be lured to the area.


Anthony Evans, senior research fellow, L. William Seidman Research Institute

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