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Super Bowl LVII is set to bring in $600 million for Arizona, blowing away most of the previous hosts

Research from ASU and others reveals how much revenue cities can get for hosting America's biggest game.

In this article published Feb. 11, 2023, in the Daily Mail:

A total of $720 million was generated for greater Phoenix, according to Arizona State University's W. P. Carey School of Business.


L. William Seidman Research Institute

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