Customer service desk

Consumer gripes hit record levels over purchases needed ‘to get through each day’

Data gathered by ASU shows staffing problems and complex products are making complaints harder to resolve.

In this article published March 9, 2023, on NBC News:

“If the internet goes down, our household grinds to a halt,” said Broetzmann, the president and CEO of Customer Care Measurement and Consulting, which conducted the survey online in January in partnership with Arizona State University business school researchers. “These types of products are now woven into everyday life, and they are of a more technical and complex nature.”


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