De-influencing: Taking the 'anti-buy' trend from online to Arizona
Despite the popularity of the 'anti-buy' trend, an ASU economist says no one is immune to constant, targeted advertising.
In this story published March 15, 2023, on KJZZ Phoenix:
With the millennials and the Gen Zs, they're more into buying experiences. But still, they're buying products.
– Hitendra Chaturvedi, professor of practice in supply chain management
Latest news
- Forget loans and wealthy investors. Small cafes, breweries turn to crowdfunding
An ASU supply chain expert explains the pros and cons of crowdfunding and its potential impact…
- From Utah to China, where in the world could Arizona copper sitting under an Apache holy site go?
Arizona copper should be smelted closer to home, says a W. P.
- The missing students
A W. P.