Football player running with football.

Phoenix reaps windfall as sports grab spotlight

An ASU expert discusses why cities across the nation hope to host the Super Bowl.

In this story published Oct. 9, 2023, by Capital Analytics Associates:

The magnitude of the economic impact of hosting the Super Bowl is what makes it a coveted event for cities around the United States.

Anthony Evans, senior research fellow at the L. William Seidman Research Institute

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