A football field.

How are Super Bowl host cities impacted economically? Exploring aftermath of NFL’s blockbuster event

A Seidman Research Institute study investigated the impact of Super Bowl LVII on Arizona's economy.

In this story published Feb. 12, 2024, on Sportskeeda:

Let's look at a report from the Arizona Super Bowl Host Committee. Last year, the committee announced that Super Bowl LVII amassed $1.3 billion in gross output or total economic activity for Arizona, with a $726.1 million contribution to the state's gross domestic product. The L. William Seidman Research Institute at the W. P. Carey School of Business, resident at ASU, conducted the study.

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