ASU Tempe campus.

8 times the impact of a Super Bowl: Report says ASU contributed $32B to Arizona's economy

A W. P. Carey economist discusses ASU's impact on the state's gross domestic product.

In this story published Jan. 30, 2025, in The Arizona Republic:

The Super Bowl has had a big impact on the Arizona economy. ASU delivers about eight times as much impact every year using additional gross domestic product (GDP) as the basis for comparison.

Dennis Hoffman, professor and director of ASU’s Office of the University Economist

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