Man holding an empty wallet.

What risk does Arizona face if a recession kicks in?

Consumer confidence could be a factor in causing a recession, says an ASU economist.

In this story published March 10, 2025, on Arizona's Family:

Erosion in confidence can sometimes manifest itself into an actual erosion. People think things might worsen, but they don't change their behavior. But as soon as that belief becomes reality, they stop making big-ticket purchases.

Dennis Hoffman, director of ASU’s Office of the University Economist

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