Research

From snake oil to biotech breakthroughs: The business of immortality and its impact on consumers

When do discoveries stop being headlines and start being a product on the shelf available for purchase? The short answer, according to John Marchica, faculty associate in the W. P. Carey School of Business and the College of Health Solutions, is approximately 10 years.

Buy something. You'll feel better

Professor of Marketing Naomi Mandel explains why we seek solace in 'retail therapy.'

Creator or rebel? Paper examines celebrity 'archetypes'

A new theoretical study by Assistant Professor of Management Jonathan Bundy looks at why CEOs who become famous frequently see a drop in their company’s performance.

Government funding of hospital coalitions a good deal

New research by Assistant Professor of Supply Chain Management Jonathan Helm finds information sharing helps patients and health-care efficiency.

Study shows shoppers who don’t understand labeling will pay more

New research by Assistant Professor of Food Industry Management Carola Grebitus shows consumers misinterpret meat labels, making them willing to pay extra for “natural” steak when they’re unfamiliar with the U.S. Department of Agriculture definition.

This summer's must-do activity: A digital detox

Clinical Assistant Professor of Information Systems Matt Sopha explains why it’s hard to unplug from our devices and what's the healthy medium.

There's more to food choice than meets the stomach

Carola Grebitus, assistant professor of food industry management, studies how food labeling and consumer choice affect health and sustainability.

Going for food labeled 'healthy?' Think again

Professor of Marketing Naomi Mandel finds that subjects ate more chips after consuming a so-called 'healthy' shake vs. one marked as 'indulgent.'

Beyond bonuses: A simple business tool to further long-term goals

Is there anything companies can do to overcome the short-term bias inherent in incentive pay? Yes, there's more than one way says Assistant Professor of Accountancy Pablo Casas-Arce.

Land management: Digging into conservation agriculture practices in South Asia

Professor of Agribusiness Ashok Mishra and his co-authors unearth the issues that influence farmers' adoption and abandonment of preservation technologies.