Going for the green: Companies seek sustainability for the environment and the bottom line
As power costs increase and consumers and government put more pressure on business to reduce environmental harm, sustainability is becoming important to all kinds of companies.
Eat, drink and go shopping: Why thoughts of death whet consumers' appetite for stuff
After the Sept. 11 terrorist attacks, Americans began doing all of the things they had always wanted to do, including, apparently, a whole lot of shopping.
From pork bellies to pigskin: An online futures market for sports tickets
W. P. Carey professors Stephen Happel and Marianne Jennings are free-market defenders. For almost two decades they have evangelized the fundamentals of supply and demand, specifically in the secondary market for event tickets.
Reaping the benefits of a big event
Super Bowl XLII represents an estimated $450 million in direct and ancillary revenues for businesses and entrepreneurs.
More than just a game: The impact of a big event
At kickoff time on February 3, Phoenix will be the focus of attention for some 90 million sports fans worldwide. The 75,000 lucky ticket holders and the thousands more who visit with them will give the metropolitan area an economic shot in the arm.
The services imperative: Focusing on the future of business
Services now account for a staggering 80 percent of the U.S. Gross Domestic Product and labor force, but many still view the world through manufacturing lenses, according to W. P. Carey experts Mary Jo Bitner and Stephen Brown.
IBM's extreme makeover: Big blue adapts to a changing marketplace
Once best known for making computers and selling them to corporations and government entities around the world, IBM refocused on technical support and professional services in the 1990s, in the process becoming the leading edge of a change that has swept manufacturing companies.
Xerox Global Services: The product is service
Xerox still makes copy machines, sells toner and fixes broken office equipment. But its fastest growing segment does not market a physical product.
Chase Home Equity: Innovation from the inside out
The home-equity loan industry is crowded with competitors, making it tough for mortgage companies to hang onto market share — much less grow revenue, according to Brad Connor, president of Chase Home Equity, who recently spoke at the 18th Annual Compete Through Service Symposium, sponsored by the
Zane's cycles: Empowering employees to deliver 'extraordinary customer service'
Chris Zane goes to work every day with a smile on his face, buoyed by his philosophy that "most of the population are good and sound and trustworthy people." Sound naïve? Perhaps. But Zane apparently knows what he's talking about.